The Workshop
The All Inclusive Sarajevo Workshop was held from May 25 to 29, 2009 at the Academy of Fine Arts in Sarajevo. During the five-day workshop, led by Julia Cassim, of the Helen Hamlyn Centre, the design teams came up with textile, graphic and metal products prototypes, using the existing manufacturing resources of participating organizations as well as the skills of the highly- skilled craftsmen employed there.
The design teams were given the brief to create different objects that would best utilize the production capabilities of the local partner organizations: the Association of Deaf and Hearing Impaired Persons of Canton Sarajevo, Centre for Self-Reliance, Pismolik and Librag. The design solutions needed to be contemporary, designer items appealing to different target audiences; innovative and simple to produce. The teams were asked to build a design-based business plan and design guidelines and find effective ways of branding and marketing the collections in order to provide a more effective income stream to the firms and preserve the integrity of the final designs. The products were prototyped during the program and finalized to the point that they could be put into production upon the decision of the beneficiary manufacturers.
There were forty six participants divided into four teams, each was to design a product or collection of products for one of the partner organizations. The participants were a lively and diverse group, with people from different age groups, cultural backgrounds and different professional experience.
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Radionica
Radionica All Inclusive Sarajevo održana je od 25. do 29. maja 2009. Na Akademiji likovnih umjetnosti u Sarajevu. Tokom petodnevne radionice koju je vodila Julia Cassim, Viši istraživač pri Centau Helen Hamlyn, Kraljevske Akademije u Londonu, dizajnerski timovi su, koristeći postojeće proizvodne mogućnosti organizacija-učesnika i izuzetne zanatske vještine njihovih uposlenika, sačinili prototipove tekstilnih, grafičkih i metalnih proizvoda.
Zadatak koji su dizajnerski timovi imali bio je kreacija različitih predmeta čija bi proizvodnja na najbolji način iskoristila postojeće proizvodne kapacitete lokalnih partnerskih organizacija Udruženja gluhih i nagluhih Kanton Sarajevo, Centra za samopouzdanje, Pismolika i Libraga. Ponuđena rješenja trebala su biti primjerci savremenog dizajna privlačni za određene ciljne grupe, inovativni i jednostavni za proizvodnju. Od timova se tražilo da iznađu djelotvoran oblik brendinga i marketinga kolekcija kako bi se ovim organizacijama osigurao sigurniji priliv dohotka. Tokom predviđenog programa trebalo je proizvesti prototipove i dovesti ih do faze u kojoj se s njihovom proizvodnjom može započeti odmah po odluci proizvođača kojima se stavljaju na raspolaganje.
Radionica je imala četrdeset i šest učesnika podijeljenih u četiri tima, od kojih je svaki trebao dizajnirati po jedan proizvod, ili kolekciju proizvoda. Učesnici su bili živahna i raznolika grupa ljudi s vrlo različitim profesionalnim iskustvom, različite starosne dobi i kulturoloških konteksta.
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